Academy

With Pushnom Academy,
Get AI-Powered SEO Training

Interest in SEO, the rising star of the digital world, grows every day. At Pushnom Academy, we offer you the opportunity to specialize in this field. Step into the world of SEO through Pushnom and be as effective on your own as an entire SEO team!

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Why Pushnom Academy?

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Practical Knowledge

With our training that focuses on practice over theory, you can apply what you learn in your professional life right away.

AI Support

Thanks to Pushnom's powerful AI infrastructure, you can handle complex SEO tasks with ease.

Personalized Training

With training materials tailored to your needs and mentorship support, you can reach your goals faster.

Certificate

Everyone who successfully completes the training earns the right to receive a specially prepared certificate.

Community

You'll become part of a community where you can meet other students and exchange knowledge.

What Does the SEO Training Cover?

How about taking your digital future one step forward with hands-on SEO training? Reserve your spot in our hands-on SEO training and become the sought-after name in projects. Ready to step into the future? Then let's take a look together at the details covered in the SEO training.

Mastering the Fundamentals of SEO

As we begin the SEO training, we ask ourselves and answer the most frequently wondered question;

The points to keep in mind during content production can be listed as follows;

What Is SEO? What Is Its Goal?
The Past and Future of SEO
Why Should SEO Be Done? The Importance of SEO
Search Engine Quality Guidelines
Types of Search Results
SEO Fundamentals and Terms, Metrics
How Do Search Engines Work?
About Websites and HTML, About CSS and JS Files
Setting Up Properties for SEO (Google Search Console and Analytics)

On-Page SEO Training

On-page SEO work is an inseparable part of the SEO process. Understanding this process well and knowing its details completely is the cornerstone of success. That's why we begin our SEO training by detailing on-page processes.

What Is On-Page SEO Work?
What Is a Keyword?
Keyword Research and Mapping
Meta Tag Optimizations (Title-Meta)
On the On-Page Heading Hierarchy
The Importance of Content in SEO - The Importance of Blog Content and Content Optimization
How Are Blog Topics Discovered?
SEO-Friendly Content Planning Steps
SEO-Friendly Content Introductions
Preparing Content Briefs
AI Content Processes and Points to Watch
What Is EEAT?
Image SEO Work
Other Materials That Can Be Added to SEO-Friendly Content
Old Content Optimization and Update Steps
Internal Link Processes (Internal Link)
SEO-Friendly URL Structure

Off-Page SEO Training

Off-page SEO work is carried out independently of the internal structures of websites. It is important for gaining authority, planning your work, and providing long-term benefits. That's why it couldn't be left out of our SEO training. So, what awaits you in the off-page SEO training?

What Is Off-Page SEO?
Link Building Processes and Their Importance
About Sponsored Posts and Backlinks
How Are Harmful Backlink Analyses Done? (With Tools and Console)
Competitor Backlink Analyses
Using Google Disavow-Bing Disavow
Keyword-Landing Page Setup in Backlink Work
The Relationship Between Social Media and SEO

Technical SEO Training

Although technical SEO may seem like everyone's worst nightmare and the bane of large projects, it's actually not such a dangerous topic. These technical details can make your site a leader or make it invisible! That's why it is the most important part of our SEO training.

What Is Technical SEO?
Index and Noindex
Robots.txt and Sitemaps
.Htacces
What Is Site Architecture? Its Importance for SEO
Semantic HTML Structure
HTTP Status Codes
Log Files and Analysis
SSL Certificate and Security Status
Mobile Compatibility
Reviewing Index and Crawl Errors (Coverage Reports)
Broken Links and Detecting Broken Links
Reviewing Crawl Statistics
What Is Site Speed? Why Is It Important?
How to Perform Site Speed Analyses (GTMetrix-PageSpeed-Debugbear)
How to Perform Page Experience Analyses?
What Needs to Be Done to Improve Page Speed
What Is Structured Data? What Is Its Importance for SEO?
Setting Up Structured Data (With Several Different Site Examples)
Technical Site Audits (Free Tools)
Technical Site Audits ( Manual)
Canonical Tag
Hreflang Tag
Open Graph Tags - Social Media Tags
XPath

SEO Tools Training and Additional Information

There are professional tools that we use at almost every step of SEO processes. Mastering the use of these tools is practically a sign of professionalism. To bring your work to maximum efficiency and lay the foundations of success, you need to learn these SEO tools from A to Z.